Frequently Asked Questions

What are the fees for your services?

Pricing is customized for each of our clients, depending upon specific campaign, length of assignment, type of product or service, deliverable, etc. Pricing programs also are devised with performance incentives in order to create “shared risk” for Integra.

Why wouldn’t I just keep paying per appointment?

When calculated over time, your cost per scheduled appointment with Integra is equivalent or slightly higher to your current cost of paying per appointment. Currently, you simply get appointments…and nothing else. Integra combines Demand Generation with Pipeline Creation. Thus, after our initial campaign ends, your CRM system is replenished with a pipeline of leads in various stages.

What is your experience level?

The principles of Integra have an average of 20 years sales experience, including 18 years in the IT industry. Software, hardware, infrastructure, wireless…we have familiarity with all products and services. We have been successful outside representatives and understand the full sales cycle…and what it takes to close new business.

Why would I hire Integra instead of a full-time employee?

We are much more cost-effective than a full-time employee. Integra has no benefits or employee taxes…and our hourly rate is equivalent to what you would incur for an hourly employee. More importantly, you can choose to engage Integra for weekly or monthly periods as needed, with no long-term financial commitment.

Why not let my sales people do their own cold calling?

Your sales team can best use their time in a fashion that delivers the highest ROI to you…closing deals and managing accounts. Most sales personnel have neither the desire nor experience in prospecting that Integra possesses. Thus, their hours spent on calling campaigns will not be nearly as effective as their time closing prospects and managing customers.

What makes you different than other telemarketing firms?

Integra is NOT a telemarketing firm…that is our differentiator. Integra is comprised of experienced technical sales individuals who have functioned successfully as outside representatives in the IT industry. We understand the TOTAL sales cycle and have an in-depth knowledge of industry products and services. Thus, our ramp-up time is minimal and our success rate is impressive.

What kind of reporting structure do you use?

Integra reports in 2 ways:

  1. We can tie into your CRM system and give you real-time updates on our progress. If that is not viable, we can send you updates of our customized spreadsheets or in-house CRM.
  2. Integra can issue monthly status reports with details of our calling campaigns.

What is the transition process from Integra to my sales team or technical manager?

Integra is always prepared to give detailed feedback on any prospect we have contacted. After we communicate the parameters of the prospect, either via email or over the phone, we complete the transition back to the prospect. If desired, Integra can also transition through a physical meeting by attending an initial meeting with your appointed representative(s).